Fruit of the Loom has always been famous for beautiful colour. Whether it’s colour chosen to match a corporate identity, for promotions, sports teams, or as the blank canvas for decoration in the retail, music or tourism sectors, Fruit colour is renowned for its consistency and for coordinating perfectly across Men’s, Ladies and Kids styles.

All of our Moroccan-made styles are dyed in-house using only the very best eco-friendly dyes. We never overdye, and we vigorously test batch after batch to ensure your colour is consistent order after order. Whether you’re looking for vibrant solid colours, classic neutral and muted tones or sophisticated eye-catching fashion-led Marls… we’ve colour for everyone. Look out for our stunning new Heather Marls and brand new Iconic Cobalt Blue and Flame – exciting new colours to make yours.

All our garments are designed for decoration

Fruit of the Loom is committed to the garment decoration industry and bringing you the very best designs for every kind of embellishment.Thanks to our in-house manufacturing we’re able to innovate techniques and develop fabrics to bring you decorating surfaces you can count on time and time again. Fruit delivers consistent quality that garment decorators know they can trust. For enhanced printability, we make T’s with a fine knit gauge. All our Sweats have a 100% cotton face that gives you a great print canvas and offers excellent pilling performance. And our easy-care 65/35 Polos can be washed at 60°C.


WRAP Certification

As further proof of our commitment to having the highest ethical standards, we adhere to the WRAP principles. WRAP (Worldwide Responsible Accredited Production) is the world's largest facility certification programme and whilst it is supported by the global apparel industry, it is totally independent. WRAP is dedicated to ensuring lawful, humane and ethical manufacturing throughout the world. In order to receive certification for all our facilities and those of our suppliers we are regularly audited and must comply with the 12 WRAP principles. These relate to areas such as workplace regulations, child labour, hours of work, health and safety, discrimination and security. Our certification shows that once again you can trust Fruit of the Loom to operate within the highest ethical and environmental standards.

Oeko-Tex Accreditation

All our garments, whether made in-house or sourced, are approved to Oeko-Tex Standard 100. This certifies that they contain no substances harmful to people or the environment. Oeko-Tex is an internationally renowned testing certification system for textiles. Test criteria are standardised across the world and include tests for pH-value, pesticides and heavy metals. Only when a garment is proved to contain no harmful substances is it granted Oeko-Tex approval.

Member of amfori

Member of amfori, the leading global business association for open and sustainable trade. We improve the social performance of our supply chain via amfori BSCI. For more information visit


Quality garments start with quality cotton

We pride ourselves on using the best fabrics to make all of our quality garments. This starts with the use of the finest raw cotton. As a company committed to the respect for human rights, we only use ethically produced yarn to manufacture our garments. We do not use Uzbekistan cotton. We also require that all our suppliers and business partners refrain from purchasing cotton directly from Uzbekistan or knowingly source yarn or textiles from suppliers that source cotton from Uzbekistan, when manufacturing any of our sourced products. The majority of our raw cotton is from the USA. Using the best quality raw materials, our manufacturing techniques also ensure that our fabrics meet market requirements. For example, our 100% cotton T-shirts are manufactured with a fine knit gauge for unbeatable printing performance and a revolutionary knitting technique means all of our Sweats are manufactured with 100% cotton face, keeping the polyester at the back of the Sweat fabric and the cotton at the front. This technique gives each Sweat greater durability and unbeatable pilling performance.



Fruit of the Loom doesn’t just make great garments; we make them the right way too. That means protecting the rights of all people we work with and doing what’s right for the environment – from raw material through to final garment. We’ve set our high standards in our own charter that we call The Fruit Code. Every supplier we work with is independently audited by WRAP or according to the amfori BSCI standard to ensure they meet our compliance requirements. We only use ethically-produced yarn and all our garments are independently Oeko-Tex Standard 100 approved, which certifies that they contain absolutely no substances that are harmful to humans or the environment.


Control is vitally important to Fruit of the Loom and our huge custom-built state-of-the-art manufacturing plant in Morocco gives us the control we need to bring you the garments you count on us for. We produce over 2 million garments every week – with up to 50 million always in stock. We employ a staff of over 4,300 locally-employed people, working in a multi-shift operation across our production and sewing plants, and we ensure the respect and wellbeing of our workforce with benefits including healthcare, dental care, training and transport. We are entirely self-sufficient with our own substation and water-treatment facility that recycles up to 60% of the water we use, returning it to the river cleaner than when it arrived. As a result of this, the river bed has completely regenerated and is once again alive with fish and wildlife.


Fruit of the Loom is committed to conducting its business in accordance with the highest standard of business ethics and respect for human rights, and in compliance with all applicable laws. We require our suppliers, licensees, distributors and other business partners to meet these high standards. While the Company recognizes that different cultural, legal and ethical systems exist in the countries in which merchandise may be manufactured, our Code of Conduct sets forth certain basic requirements that all facilities, domestic and foreign, whether owned and operated by the Company or our contractors, licensees or other business partners, must satisfy. Each one of our Business partners must have the Code of Conduct displayed in a prominent position in their factories in English and in the local language.

Supply Chain Code of Conduct Compliance

Our company has a long-standing commitment of conducting business in an ethical manner, ensuring respect for human rights and the law. We select business partners who share that commitment. As indicated in the Fruit of the Loom Code of Conduct, we strive to maintain consistent standards in all facilities involved in the manufacture and distribution of our products.

Fruit of the Loom Signs Accord On Fire and Building Safety in Bangladesh

Fruit of the Loom is committed to ensuring the safety of workers producing our goods in Bangladesh and throughout our supply chain. As part of that commitment, on December 16, 2013, we signed the Accord on Fire and Building Safety in Bangladesh, an independent agreement designed to make all garment factories in Bangladesh safe workplaces. At the same time, Fruit of the Loom intends to remain an active member of the Alliance for Bangladesh Worker Safety. We believe that participating in both the Accord and the Alliance gives us the maximum ability to ensure the safety of garment workers in Bangladesh.

Corporate Responsibility

As well as making our own, we look after our own. A staff of almost 4,300 locally-employed people work in a multi-shift operation across our production and sewing plants, and we ensure the respect and wellbeing of our workforce with benefits including healthcare, dental care, training and transport. Factory safety is a priority: we have a dedicated fire service, and no employee is ever more than metres away from a fire escape in these state-of-the-art facilities. In Morocco, we are committed to manufacturing processes that create less waste, which is why we research techniques that result in the best quality garments for decoration made in the best possible way. And as well as quality you can trust, total control over production means we can deliver a service you can trust too – with up to 50 million garments always in stock, we can get you exactly what you need, exactly when you need it.


In compliance with the regulations of the California Transparency in Supply Chains Act (SB 657) (“CTSCA”) and the UK Modern Slavery Act of 2015 (“MSA”), the following Statement discloses the policies and actions of Fruit of the Loom and affiliated companies (collectively, “Fruit of the Loom”) relating to human trafficking and modern slavery efforts in our global supply chain during 2016

Fruit of the Loom defines human trafficking as an act of recruiting, transporting, transferring, harboring, or receiving a person through a use of force, coercion, or other means for the purpose of exploiting them. Fruit of the Loom defines modern slavery broadly to include any form of servitude, forced or compulsory labor, and human trafficking.